Philly Voice, March 13th, 2025
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The Colonial Theatre has also not seen “the same level of attendance for new release film,” according to Jennifer Carlson, its executive director. The nonprofit reported about 70,000 visitors per year in pre-pandemic times, and is now averaging about 52,000, a dip she attributes partially to the depressed interest for new movies. So the Colonial has also embraced the classics, focusing more attention on what Trate calls “comfort food” movies like “Casablanca” and “Rocky.” He’s also seen interest in 35 or 16 millimeter prints and LaserDiscs, formats which offer “bragging rights” to film buffs. Experiential offerings like “Edible Cinema,” which pairs a movie with thematic snacks (i.e. a box of bon bons for “Chocolat”), have been another attraction.